Andrew McAfee, who wrote the book “Enterprise 2.0”, explains in a Q&A the triggers that generate top management interest for social networking. http://sloanreview.mit.edu/feature/what-sells-ceos-on-social-networking/
Thomas Maeder | thomasmaeder.com
This is the website of Thomas Maeder with a blog about Intranet, Digital Workplace, Digital Communication & Social Collaboration topics.
